LaLiga Expands US Viewership Strategy With Free National Broadcast for Barcelona vs. Real Madrid
Key Highlights: The upcoming El Clásico showdown between FC Barcelona and Real Madrid is scheduled for Sunday, October 25. In an unprecedented move for U.S. viewers, the match will be broadcast unencrypted nationwide over the air on ABC. The high-profile broadcast is part of a deliberate initiative by The Walt Disney Company to elevate LaLiga’s ...