Betby CPO Sergey Tsukanov on Product Resilience: “Innovation can be a natural result of solving industry problems”
Key Highlights: Betby Chief Product Officer Sergey Tsukanov discussed betting platform innovation in an exclusive strategy interview with iNTERGAMINGi. The sportsbook supplier navigated global sports shutdowns by pivoting to proprietary eSports and artificial intelligence-driven sports simulations. The strategic integration of simulation and eSports technologies successfully preserved trading volumes for partner operators during industry disruptions. How ...