Key Highlights
- Formula 1 and Salesforce have launched “Fan1,” a global search to find and crown the sport’s ultimate superfan.
- Supporters can showcase their motorsport expertise by participating in a series of trivia quizzes hosted on F1 Unlocked over the coming weeks.
- A total of 22 contest winners will receive a VIP trip to the Formula 1 Heineken Las Vegas Grand Prix 2026 to compete in person for the “Fan1” title.
Formula 1 and Salesforce Launch Global Search for ‘Fan1’
Formula 1 has officially launched “Fan1,” a worldwide competition powered by Salesforce aimed at identifying and celebrating the championship’s top superfan. Over the coming weeks, motorsport enthusiasts around the globe will be given multiple opportunities to demonstrate their extensive Formula 1 knowledge through a dedicated series of trivia challenges hosted on the official F1 Unlocked platform. Powered by Salesforce, each interactive quiz has been curated to rigorously test participants on their understanding of the world’s fastest sport.
The competition offers an unprecedented prize package for the sport’s most knowledgeable followers. A total of 22 fans will secure an unforgettable trip to the Formula 1 Heineken Las Vegas Grand Prix 2026. This comprehensive experience includes round-trip flights, hotel accommodation, and exclusive VIP track access along the iconic Las Vegas Strip circuit, providing winners with a world-class view of the high-stakes racing action.
The Final Showdown in Las Vegas
The journey does not end with simply securing a grandstand seat. Once in Nevada, the 22 finalists will go head-to-head in a direct competition for the premier honor of being crowned Fan1. The ultimate winner will earn undisputed bragging rights as the definitive number one fan of Formula 1, solidifying their standing within the global motorsport community.
Why This Matters
The launch of Fan1 underscores Formula 1’s continued push to deepen fan engagement and digital interaction through its F1 Unlocked community platform. By teaming up with Salesforce, the sport leverages advanced technology to transform passive viewership into an interactive global contest. Furthermore, tying the culmination of the tournament to the high-profile Formula 1 Heineken Las Vegas Grand Prix 2026 highlights the championship’s ongoing commitment to delivering marquee, destination-based experiences that reward the dedication of its international fan base.
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Frequently Asked Questions
How do supporters participate in the Fan1 competition?
Participants can enter the contest by taking part in a series of motorsport trivia quizzes hosted on the F1 Unlocked platform over the coming weeks.
What is included in the prize for the 22 finalists?
The 22 winners will receive a trip to the Formula 1 Heineken Las Vegas Grand Prix 2026, which covers flights, hotel accommodation, and exclusive VIP track access, along with the opportunity to compete for the Fan1 title.
What do the finalists compete for once they arrive in Las Vegas?
Once on-site at the Las Vegas Grand Prix, the finalists will face off directly against one another to determine who will be officially crowned Fan1 and recognized as Formula 1’s biggest superfan.
