It is no secret that time is a valuable asset. Every moment that you spend in the professional world with giving or advising insights has an economic value. This is the concept that attracted YZI Labs’ attention.
For a Time tokenization projectin which BNB/BSC is used as a primary payment method, the company is considering investing in an MVP (minimum VIABLE product). If the initiative prove to be safe, Binance founder Changpeng Zhao (CZ) even says that he is ready to be the first user.
The simple but groundbreaking concept of the project is based on a platform that enables professional consultants and key Opinion Leaders (KOLS) to set prices for their time and experience. For example, an expert could calculate a BND for any question he answers.
If the answer does not arrive within five days, the sender will be refunded part of the money. While spam and useless inquiries can be greatly reduced with this system, the conversations are better organized.
Conversely, this phase also offers experts new opportunities to effectively market their knowledge. In addition, security and openness are better guaranteed for blockchain-based transactions than with conventional payment systems.
This is not the first phase in which YZI Labs tries to support blockchain-based inventions. Previously, on January 29, 2025, they looked after a financing round of $ 16 million for Sign, a company that would like to rationalize token distribution and introduce an on-chain verification of login information. After changing from Binance Labs to Yzi Labs, this phase represents CZ’s comeback to the investment area.
In addition, on March 6, 2025, YZI Labs announced a strategic investment in tensorplex Labs, a distributed laboratory for artificial intelligence, the aim of which is to develop infrastructure and apps in order to accelerate innovations in the field of artificial intelligence.
This investment shows that Yzi Labs examines synergy between blockchain and artificial intelligence and is not only geared towards the crypto industry.
Although the idea of time token is not completely new, the YZI Labs method could stand out. By using the BNB/BSC ecosystem as the basis for transactions, fees can be more effective than on other networks, which are sometimes associated with high gas costs.
Nevertheless, there are some obstacles to overcome. One of them is the question of how this platform can guarantee the quality of the interactions and ensure that the registered experts in their areas are really serious. As the Sign project has shown, an on-chain verification system will most likely be one of the answers.
This initiative could be an uplifting moment for Kols, experts and maybe the crypto community as a whole. If it is successful, it is not excluded that the time token are becoming the new standard in online consultation.
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