Thanks to Vechain’s VECHAIN VECHAIN, a growing number of environmentally friendly behaviors is converted into crypto rewards. Through tracking of daily, sustainable behavior – such as the bike instead of the car use and avoiding plastic – Vebetter assigns such behaviors that were previously ignored.
Every activity is recorded on the blockchain and converted into B3TR token. This creates digital rewards for active environmental protection.
The app connects AI with blockchain to register verified behavior. Customers receive B3TR tokens for measurable behavior, such as the changeover to a vegetable diet or avoiding disposable drink cups. These tokens are new digital assets that enable the participants to create added value through simple, environmentally friendly action. Vechain supporter Jake says In a video:
“This is a pretty cool new approach for the economy, and I think that we will see this much more often with the increasing spread of blockchain. You do things all day, every day.”
He emphasized how existing online systems miss most of this value due to inefficiency.
“You make a decision A or B and could draw economic benefits from it, but you don’t see it.”
By recording and converting daily sustainable actions into traceable data, the Vebetter model enables users to recognize the financial benefits of green action. According to Jake, this system supports and describes what it refers to and describes as a “sustainability tvl” how behavior is recorded inexpensively and effectively with the help of blockchain. He explained
“Thanks to the blockchain and this” border concept “, you can materialize the value of behavior.”
The vehicle use of web3 instruments such as tokenization and RWA (Real-World Assets) transforms individual decisions into an economy of incentives. For example, if you miss a drive or opt for recyclable materials, the digital act with financial value is converted into a recorded digital act.
An X user, cryptobusy, described the system as a game changer:
“Vechain continues! It transforms sustainability into a digital economy.”
Cryptobusy emphasized how everyday behavior now has a measurable on-chain value and contributes to a larger system of persecuted environmental advantages.
. @vechainofficial keeps shipping!
It’s turning sustainability into a digital economy.
With VeBetter, everyday actions that used to go unnoticed now hold real onchain value.
You reduce waste?
You recycle plastic?
You bike to work instead of drive?
You switch to a plant-based… https://t.co/sdjlDQOqiQ— CryptoBusy (@CryptoBusy) July 23, 2025
Vechain has already taken steps to educate more people about this change. With a recent partnership with the Crypto Learn & Earn program from Revolut, over 60 million users were familiarized with blockchain tools. The learning module concentrated on Veakainthor, with which users were able to earn rewards, while they were dealing with blockchain applications in real contexts.
The rewards in the context of this program are limited and cannot be repeated, but the educational component remains accessible. This supports a broader acceptance of blockchain, while customers are integrated into continuous and sustainable participation through the Vechain tools.
Since customers continue to shape B3TR tokens on the vebetter system, interest in monetization of environmentally friendly behavior becomes more popular. The process transforms unused possibilities into measurable value and changes the way in which ecological action fits into the digital economy.
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