Vechain cooperates with 4Ocean to stop the plastic waste entry into the world’s oceans
- Vechain and 4Ocean use blockchain technology to verify and reward the efforts to eliminate plastic and thus increase the transparency and influence on sustainability.
- The partnership aims to remove £ 300,000 plastic from the oceans by using blockchain incentives to promote global community campaigns.
Since the world is poisoned by plastic by increasing the seas, technology companies are looking for ways to cope with the problem. For this purpose, the Blockchain platform VECHIAIN entered into a partnership with the environmental organization 4ocean to strengthen the sustainability efforts. As part of the collaboration, blockchain technology is used to improve transparency, accountability and the commitment of the community in the event of environmental asset actions.
An estimated £ 440 million plastic waste annually comes into the oceans and are a serious danger to the marine ecosystems and the coastal communities. In conventional cleaning actions, there is often a lack of verifiable traculation systems to confirm the waste removal, which leaves gaps in the accountability reports. The partnership between Vechain and 4ocean wants to change this by using blockchains for documenting, validation and rewarding environmental campaigns.
– vechain (@ vanzaobile April 9, 2025
The partnership was officially announced during a beach cleaning campaign in Miami, in which the VECHIIN VECHAIN system was integrated with the 4Ocean cleaning model. The Cleanify-Dapp, which was presented, enables individuals to record the details of the garbage collection campaign in real time. Blockchain technology ensures that these records, the “Sustainability Proofs” are unchangeable and transparent.
Participants who take part in cleaning up receive as a reward for their contributions $ B3tr-tokens, the vebetter-incentive token. This tokenization process converts the environmental work into measurable and verifiable data and is in line with the emerging trends in web3 technology, in which actions are directly connected to blockchain-based rewards.
The integration of blockchain in cleanup is intended to increase transparency and strengthen trust between the participants, including environmental organizations, volunteers and sponsors. It offers a reliable mechanism to pursue progress and review the authenticity of environmental statements, which reduces the risk of greenwashing.
Sustainability goals 2025
The partnership has set itself ambitious goals for the coming year. By the end of 2025, Veakain and 4ocean want to remove £ 300,000 plastic waste from the oceans, rivers and coasts worldwide. This number corresponds to the equivalent of around 14.4 million disposable plastic bottles.
In addition to the cleansing campaigns, an 11-month sustainability competition is planned, which runs from February to December 2025. Through this cooperation, the general public will find more reasons to participate in environmental protection programs. As part of the joint initiative, exclusive articles with the partnership logo are offered, whereby the entire proceeds will be donated to environmental protection initiatives.
A new approach to sustainable effect
Cooperation between Vechain and 4ocean is an example of a growing movement that uses technology to promote sustainable development. The VECHIIN vebetter system works according to the “X-2-EARN” model, whereby the variable X stands for environmentally friendly activities such as waste disposal and CO2 reduction.
The model focuses on the necessary change in behavior of the people and motivates the participants into sustainability initiatives through the use of tokens and creates incentives. The recorded information path of real actions helps organizations to make more informed decisions about environmental issues.
Alex Schulze, CEO of 4Ocean, emphasized the potential of blockchain to strengthen operational transparency. The organization intends to further investigate the use of blockchain technology in its monitoring and verification systems.
The implementation of blockchain technology can experience the global approach to sustainability in order to tackle the worsening environmental problems. Vechain and 4ocean have received a partnership that offers ecological transparency and incentive programs and is therefore one of the most responsible standards on the market.
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