
The IOTA Foundation is realigning its external representation: On the revised website, the IOTA Foundation presents the new “focus areas” on which the project wants to concentrate in the future. In one Post On X the foundation wrote about the realignment:
Trade. Digital identity. Sustainability. These are the real sectors we are focusing on as we bring trust to the blockchain with IOTA. We’ve updated http://iota.org so you can quickly see the use cases and industry focus of our work.
The “Focus Areas” page lists five areas of focus: Real-World Asset Tokenization, Trade & Supply Chains, Digital Identity, Product Lifecycle Integrity and Decentralized Finance.
On topic RWA tokenization IOTA positions its infrastructure as the basis for verification, management of tokenized assets and transactions. The technical strength is particularly emphasized:
“IOTA enables RWA tokenization and provides secure verification, efficient asset management, and near-instant, cost-effective transactions. With flexible infrastructure – including a Move-based mainnet architecture and EVM – builders can choose the right setup to implement seamless tokenization and automated compliance.”
For Trade and supply chains IOTA relies on an argument that many blockchain projects use: a lack of transparency and high coordination effort along the chain. The Foundation puts the addressed market at $33 trillion. IOTA wants to provide a common database that makes manipulation more difficult and clearly regulates access rights.
As evidence, IOTA cites typical frictional losses in trade: around 50 documents were generated per shipment. Documentation can account for 10-30% of the costs, while a single source of truth is missing.
The aim is therefore “cost-efficient digital data sharing and tracking on a large scale” as well as automated verification and processing. One of the showcases mentioned is TWIN, which addresses the cross-border transfer of digital trade data.
For Digital Identity IOTA provides a universal trust layer based on W3C-compliant technology, verifiable credentials and “robust authentication”. In German translation it says:
“IOTA’s digital identity solutions provide a universal trust layer for secure, verifiable interactions in a wide range of applications. With W3C-compliant technology, IOTA supports a wide range of use cases through verifiable evidence and robust authentication – for seamless and secure digital interactions.”
When it comes to identity, IOTA relies on three promises: users should check credentials themselves, evidence should be verifiable selectively/with little disclosure, and KYC should not have to be repeated constantly. Impierce and Turing Space are listed as examples.
In the area Product Lifecycle Integrity the IOTA Foundation describes the problem in terms of fragmented data and unverifiable claims.
“Products go through many stages – from raw material sourcing to end-of-life recycling. But fragmented data and unverifiable claims make it difficult to ensure accountability. IOTA provides a unified view of a product’s entire lifecycle, helping to demonstrate sustainability, achieve compliance and implement circularity at every stage.”
To this end, IOTA provides “unchangeable, verifiable lifecycle records” for reporting and regulatory requirements as well as transparent recycling and sustainability data. The website names Orobo (digital product passports) and ObjectID (digital twins) as showcases.
Under Decentralized Finance The IOTA Foundation describes DeFi less as pure trading, but as a toolset on a Move-based Layer 1 with optional EVM integration and “sustainable tokenomics”.
IOTA’s value proposition includes fast (less than 1 second), low fees for cross-border settlement, lower access barriers via tokenization and fractional access, and an audit-friendly, immutable ledger design. Virtue and Pools Finance are listed as examples.
The industry focus update comes after co-founder Dominik Schiener unveiled the “IOTA Manifesto” last week. As CNF reported, Schiener is positioning the project as a neutral infrastructure for global trade. The IOTA token is intended to benefit from real use cases.
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