- Hedera is a DLT system that, in contrast to normal blockchains, is based on the hashgraph technology DAG. It processes thousands of transactions per second at a very low cost.
- The Hedera network is managed by a committee in which Google, IBM and Deutsche Telekom are represented. It supports smart contracts, file service and RWA tokenization.
Hedera becomes an official partner of the McLaren Mastercard Formula 1 team and the Arrow McLaren IndyCar team. The cooperation connects real racing scenes with the Web3 infrastructure to create new fan experiences and officially licensed digital offerings.
The partnership brings together two leading players in their industries who operate at the highest level both on the racetrack and in the digital space. The collaboration will give fans access to a new program of digital experiences that will bring them closer to the team.
The offers built on Hedera benefit from the trustworthiness, security and credibility of the network. McLaren Racing’s first use case on Hedera will be an NFT program. McLaren fans can look forward to a range of free collectibles released across Formula 1 Grand Prix weekends.
Additionally, the partnership with Hedera marks the return of Arrow McLaren IndyCar digital NFTs for the 2026 racing season. The motorsports-related NFTs will also offer unique experiences and incentives to further connect fans to the world of racing.
By building and developing the program together with fans, McLaren and Hedera aim to continually develop new offerings that bring the physical and digital worlds together. Interested fans can find out more via the McLaren Racing Discord server.
The Hedera branding will appear on the McLaren Mastercard Formula 1 team’s vehicle and on the drivers’ racing suits, as well as on the Arrow McLaren Chevrolets with starting numbers 6 and 7 and on the team’s overalls. Nick Martin, Co-Chief Commercial Officer at McLaren Racing, says:
“Innovation off the track is just as important as performance on the track. Partnering with Hedera allows us to offer our fans cutting-edge Web3 experiences. We are excited to welcome Hedera to the McLaren family as we continue to push boundaries on and off the track.”
Charles Adkins, CEO, HBAR, Inc., comments:
“Collaborating with one of the world’s most recognized sports brands is a big step for Hedera. It gives us the opportunity to show what Web3 can look like when it is built on a network that customers trust and when it is linked to experiences that fans really want. This partnership is the first phase of a long program that we will continue to develop together with McLaren Racing.”
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