Coinbase gets great in the 450 million inhabitants of the EU internal market
- Coinbase is expanding to the EU thanks to Mica, wins through the clear regulation and urges the 450 million inhabitants to be an EU internal market.
- But at home in the United States there was trouble when the company TRUMP’s Millitarian Parade sponsored the 250th birthday of the US armed forces.
Coinbase drives its expansion in Europe under mica regulation, whereby the license permits are expected in Luxembourg. At the same time, the company is confronted with criticism in the United States because it has sponsored a military parade that is considered politically explosive.
The counter reaction has attracted and led to the attention of big names in the crypto area. These parallel developments show the growing gap between the global ambitions of Coinbase and the national controversy.
European expansion under Mica
Coinbase is preparing to expand throughout the European Union as part of the Mica Ordinance (Markets in Crypto-Assets). Reuters Sea the company will receive its EU license via Luxembourg, a jurisdiction known for its fintech-friendly environment.
How CNF reportedAllows Mica to operate with a single approval in all 27 EU member states.
The US exchange Gemini also plans European growth through licensing over Malta. Both want that Passporting von MiciA to useto meet the increasing demand for crypto services for institutions and private customers in Europe.
Other Platforms Like Bybit and Binance, their operation align their business on the mica guidelines. Bybit recently received approval in Austria and Binance adapts his strategy in Poland.
The European expansion of Coinbase is supported by the regulatory dynamics and the use of managers. The company has on key markets like DeutschlandFrance, Spain and the Netherlandsconcentrated And teams and products for local customers.
Managers have met with political decision-makers in the region to strengthen relationships and to reaffirm the long-term commitment of the company for the European crypto ecosystem.
Despite the concerns of the industry in relation to certain provisions – such as the Stable coin reserve requirements-Mica was welcomed because of its clarity and harmonization. Stablecoins Von Circle, Crypto.com, Fiat Republics Undoci Cegine GICIZE GIND RESPENSED.
Sponsoring of the US military parade comes across criticism
While Coinbase is expanding in Europe, the company received criticism in the United States because it sponsored the parade for the 250th anniversary of the US Army. The event took place on June 14, 2025 in Washington, DC, the day on which President Donald Trump was 79 years old.
Birthday. Pictures on social media showed that Coinbase branding at the event, together with other sponsors such as Lockheed Martin, Palantir and Fedex. Sponsoring triggered violent reactions from the crypto area, with critics said that it violated the explained principle of Coinbase to be politically neutral.
Adam Cochran, a partner at Cinneamhain Ventures, announced that He will withdraw from all coin base positions due to ethical concerns-including stocks and crypto stocks.
Cochran called it “disgusting” and not in harmony with the decentralized spirit of the crypto room.
America250, the non -profit organization behind the parade, confirmed Coinbase as a sponsor in a press release on June 9th. Coinbase described the contribution as a unique donation to support an impartial national celebration.
But the time and the policy of the event – with Trump’s public appearance – made it look like Coinbase was supporting the government and the military.
Senator Elizabeth Warren criticized The parade as exaggerated. In a statement on June 14th, she said:
“Today I stand by the side of millions of Americans who make it clear that this country does not belong to a king.”
The parade took place under nationwide protests, in which almost five million people demonstrated against militarization and deportation policy.
Reputation problems in the middle of a global change of strategy
The counter reaction to military sponsorship has overshadowed Coinbase’s progress in the European market. Prominent crypto personalities expressed their disappointment. Some warned that the company deviations from the founding principles of blockchain technology.
A contribution of the X-users Luke Metro, who showed a parade banner with the inscription “Us Army, Sponsored by Coinbase”, went viral and strengthened the criticism.
It is not the first time that Coinbase is targeted due to supposed political participation. The company contributed one million dollars to Trump’s inauguration fund in 2017 and actively for the Regulation of stablecoins used.
CEO Brian Armstrong recently took part in a crypto summit of the White House in March 2025, and the Coinbase Chief Policy Officer Faryar Shirzad announced another sponsorship for the half hundred year 2026 during the Bitcoin 2025 conference in Las Vegas.
Coinbase has built up a strong financial position, with analysts predicting sales growth of 30% for the first quarter of 2025. Nevertheless, the controversy affected the public image of Coinbase and triggered a debate whether crypto companies can get involved with institutional structures without endangering the principles of decentralization.
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