Bitget announces strategic partnership with sweat to promote movement economy in Web3

• Bitget has announced its strategic partnership with Sweat, the groundbreaking ecosystem of movement economy.

• The alliance was on the Dubai Esports Festival 2025 (DEF) presented where interactive demonstrations illustrated the conversion of physical activity into crypto premiums.

The crypto exchange Bitget And the ecosystem of movement economy Sweat have announced a strategic partnership that aims to facilitate the access of the Web2 public. Sweat is a web3 platform that stimulates physical activity by rewarding users for their movement. It uses $ sweat, a token that is earned by steps to transform movement into a value that can be used in the Movement Economy, grown, traded and output.

As part of the collaboration, groundbreaking innovations are presented, including Sweats AI movement coach Mia and expanded multi-chain wallet functions. At the same time, this partnership for Bitget represents another strategic step in its vision of seamlessly combining traditional and decentralized digital economies.

Oleg Fomenko, Sweat co-founder and CEO, explained that her goal was to “reward the most natural human behavior, the movement, with digital property”.

Vugar Usi Zade, Coo from Bitget emphasized that this initiative was part of the company’s mission “to beat a bridge between Web2 and Web3”. He added: “This partnership makes crypto accessible in the most human way. By picking up the users where they are already, in this case through their daily movement, we can create the most natural approaches to web3. No matter whether you are a fitness enthusiast or curious about cryptocurrencies, this partnership makes the transition effortless and rewarding.”

This joint initiative aims to integrate the areas of fitness and finance and potentially change the way people interact with digital assets. Sweat and Bitget write the next chapter of the mainstream crypto acceptance by transforming routine activities into financial options. The presence of the Sweat X Bitget campaign in the public spaces of Dubai signals an innovative approach to the integration of Web3.