Osaka aims to be the world’s highest standard and Asia’s No. 1 international tourism and culture city, and according to a survey by the Osaka Tourism Bureau, about 12.3 million foreigners visited Osaka in 2019. Currently, the number of foreign tourists has decreased significantly due to the impact of the new coronavirus infection, but the acceptance of foreign tourists resumed in June, and expectations are rising that the number of foreign tourists will gradually increase in the future. increase. Furthermore, with events such as the 2025 Osaka-Kansai Expo 2025 attracting attention from all over the world, Osaka will have a great opportunity to appeal to the world.
In response to this situation, in order to quickly respond to new tourism needs in the post-corona era, the Osaka Tourism Bureau and Airbnb, the world’s largest travel platform, will collaborate to further promote tourism and economic development. In anticipation of an increase in inbound demand and demand for new types of travel such as workcations, long-term stays, and pet tourism, we will promote hosting operations in the tourist city of Osaka. We will spread the charm of the city of Osaka to the world. Furthermore, by utilizing Airbnb’s global platform and capturing new travel needs, we will strengthen our regional production capabilities and aim to create a town that can contribute to the regional economy using home sharing.

1.Disseminate the appeal of Osaka to the world, work together to raise awareness of home sharing, promote tourism in the region, and develop the economy

We will promote the use of tourism content in collaboration with Airbnb accommodation facilities (hosts), and cooperate with each other to strengthen the dissemination of Osaka’s information to the world as an attractive international tourism and cultural city. In addition, we will promote awareness of safe and secure home sharing and share Airbnb accommodation data for future tourism promotion.

2.Creation of new travel needs, revitalization of local communities and economies

We will strengthen the construction of a diverse acceptance system in order to respond to new travel needs such as workcations, long-term stays, and pet tourism. In addition, we will work to expand local tourism content and experience menus, and promote the revitalization of local communities and economies through home sharing after the end of COVID-19.

October

・Commencement of provision of Airbnb tourism data ・Utilization for future tourism promotion
・Study sessions for local governments by theme

November

・Promoting the use of tourism content from the Osaka Convention & Tourism Bureau from Airbnb hosts

At Airbnb, we believe it is extremely important to develop a sound home sharing business and focus on promoting legal compliance, while ensuring the safety and security of neighboring communities and hosts and guests who use the Airbnb platform. So far, Airbnb has codified a ban on parties that cause trouble for people around the world, including Japan (July this year). Opening of an Airbnb emergency support desk in case of trouble (November 2021), opening of a neighborhood community support desk to respond quickly and accurately to complaints from neighbors of Airbnb listings (April 2021), In addition to these activities, we have created a video in four languages ​​called “Good Guest Guide to Japan” to help foreign guests visiting Japan learn about Japanese customs and manners. are being implemented.

The Osaka Convention & Tourism Bureau aims to attract 20 million foreign visitors to Japan by 2030, with the goal of becoming “Asia’s No. 1 international tourism and culture city.” We believe our partnership with Airbnb, one of the world’s largest travel platforms, is an important milestone in achieving this goal. By collaborating with the Airbnb community, which creates new travel styles, we hope to spread the new appeal of Osaka to the world and contribute to economic development.

We are very honored to be able to collaborate with the Osaka Convention & Tourism Bureau, which aims to become “Asia’s No. 1 international tourism and culture city.” Osaka is one of the most important markets for Airbnb. At the same time as Airbnb, we are raising awareness of a safe and secure platform rooted in the local community, and at the same time, looking ahead to the 2025 Osaka Kansai Expo, we will work together with the local host community to make Osaka the city of choice in the world. Attractive people, lifestyles, culture, history, food, etc. will be made into tourism content as lodging and experiences, and information transmission will be strengthened globally. In the tourist city of Osaka, there will be an increase in travel opportunities in the future, and in anticipation of a recovery in demand for inbound tourists expected from October this year, we would like you to pay attention to the benefits of earning additional income through Airbnb’s hosting business. think.