The Tourism Forecast Platform (PF) Promotion Council (Secretariat: Nikanshin) announced that Sumitomo Mitsui Card will start providing cashless statistical data to the Tourism Forecast PF from October. The association says that the service is useful for clarifying promotion targets.
The company provides part of the consumption trend data to the tourism forecast PF. As a result, consumption trend data for domestic tourists and foreign visitors to Japan can now be viewed free of charge.
According to the association, it will be possible to grasp a part of the actual consumption situation by visualizing the attributes of tourists with high consumption by all prefectures and the share of the top three member store industries in the area.